Whether by design or by compelling market forces, businesses today are increasingly becoming part of the world economy. Both for survival and growth, corporations are forced to develop business and corporate strategies to get their share from the world market. These changes in the focus of the corporations make it imperative for every responsible. Entrepreneur-manager to understand the dynamics of International Business. 2. Student Learning Outcomes (Typically 3-5 bullet points) · Be able to explore multiple ideas from leading scholars and analyze several cases around the world in order to examine and understand the strategic issues that govern International Business. · Be able to develop an insight drawn from the complexities of globalbusinesswhich will help not only the managers in international operations but also those engaged in domestic businesses. · Be able to assist the participants to benchmark their understanding to their global competitors and apply their understanding & learning in real business situation.
Some of the selected text books which are recommended for the reference of students are as follows. Apart from this, reading materials are also being provided to the students from time to time. F International Business, A Strategic Management Approach by Alan M. Rugman, Richard M. Hodgetts, McGraw-Hili, Inc F Global & Transnational Business, Strategy & Management by Stonehouse, Hamil, Campbell, &Purdie, John Wiley &Sons, Ltd F The Oxford Handbook of International Business by eds. Alan Rugman&Thomas L. Brewer F Basics of International Business by James P.Neelankavil and AnoopRai, Segment Books F International Business - Concept, Environment & Strategy by VyuptakeshSharan, Pearson Education F International Business by OdedShenkar&YadongLuo, John Wiely&Sons, Inc. 4. Tentative Session Plan