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SCM EM-14
Executive One-Year MBA (Full-time) 2014-15

SCM/1 year Executive MBA, 2014 -15/Manimay Ghosh/ 1 May 2014


SUPPLY CHAIN MANAGEMENT
Credits 4
Faculty Name Manimay Ghosh
Program 1 year Executive MBA (FT)
Academic Year and Term 2014-15, Term IV

1. Course Objective Till 1990s, the primary goal of any organization was to deliver the best possible customer service through coordinated management of its internal resources. Gradually, it started realizing that in a globalized economy today, managing its internal resources was not adequate to outperform others in the market place. Rather, it needs collaborative and mutually beneficial relationship with all channel partners to achieve superior operating performance, gain competitive advantage, and provide better value to its customers. The concept of Supply Chain Management evolved out of this necessity to efficiently integrate all channel members so that right goods are sourced and produced in right quantities and distributed to the right locations, on time, and at minimum cost.

Therefore, the supply chain strategies, concepts, and analytical tools learnt in the course can prove to be very useful to design and improve supply chain performance so that wastages are reduced and increased value is delivered to customers.

2. Learning Outcomes

At the end of the course, the students will be able to:

i. Display familiarity with supply chain concepts and how supply chain concepts can be used to improve the competitive position of a firm;
ii. Appreciate the role of six drivers (facilities, inventory, sourcing, information, transportation, and pricing) of supply chain performance;
iii. Formulate appropriate supply chain strategies;
iv. Develop analytical tools to solve supply chain problems;
v. Measure supply chain performance periodically;
vi. Design supply chain networks;
vii. Manage risks in supply chain.

3. Required Test Book

I. Chopra Sunil, Meindl Peter, and Kalra, D , “Supply Chain Management, Strategy, Planning & Operation”, Pearson, 5th Edition

Other books for reading

i) Simchi-Levi David, Kaminsky Philip, Simchi-Levi Edith and Shankar, Ravi, “Designing & Managing the Supply Chain, Concepts, Strategies & case studies”, Tata McGraw Hill, 3rd Ed
ii) Ballou Ronald H, & Srivastava Samir K., “ Business Logistics/ Supply Chain Management.”, Pearson, 5th Ed
iii) Handfield, Robert and Bozarth, Cecil., “Introduction to Operations and Supply Chain Management, Pearson, 3rd Ed
iv) Shah Janat., “Supply Chain Management”, Text and Cases, Pearson

4. Tentative Session Plan (90 minute session)
Session No
Topic
Chapter Reading from Text Book / Cases / Articles as indicated below
1
Introduction to SC and SCM, importance of SCM, historical perspective of SCM, flows in supply chain, objectives of SC, decision phases in a supply chainChapter 1
2
Process views in supply chainChapter 1

Article 1: Fisher, M. 1997. “What is the right supply chain for your product?” HBR, 75(2), 83-93

3,4
Supply Chain StrategyChapter 2
5
Drivers of supply chain performance and metrics, coordination in supply chain


Case: Seven-Eleven Japan Co.
Chapter 3

Article 2: Hofman, D. 2004. “The hierarchy of supply chain metrics,” Supply Chain Management Review, 28-37

Lee, Padmanabhan, and Whang. 1997. “The bull-whip effect in supply chains, Sloan Management Review, 93-102.

Case Reading

6, 7, 8
Network Design in the supply chain

Case: Managing Growth at SportStuff.com

Chapter 5
9,10, 11, and 12
Inventory management in the supply chain


Case: Delivery Strategy at MoonChem


Case: Should packaging be postponed to the DC?
Chapter 11 and 12

Article 3: Lee and Billington, 1992. “Managing supply chain inventory: Pitfalls and Opportunities,” Sloan Management Review, 33(3)

Case Reading

Article 4: Feitzinger, E and Lee, H. L. 1997. Mass Customization at HP: The Power of Postponement, HBR, 116-121

Case Reading

13, 14, and 15
Logistics management in the supply chain


Case: Designing the distribution network for Michael’s Hardware
Chapter 14

Article 5: Srivastava, S. 2006. Logistics and supply chain practices in India, Vision-The Journal of Business Perspective, 10(3), 69-79.

Article 6: Kilgore, Joseph, and Metersky. 2007. The logistical challenges of doing business in India, Supply Chain Management Review, 36-43.

Case Reading

16, 17, and 18
Sourcing in the supply chain

Case: Bose Corporation

Chapter 15

Article 7: Kraljic, P. 1983. “Purchasing must become supply chain management,” HBR, 61(5)

Article 8: Liker and Choi, 2004. “Building deep supplier relationships,” HBR, 82(12), 104-113

19
Guest Lecture - I (issues and challenges of SCM in the retail sector)
20
Guest Lecture - II (e-sourcing)Chapter 13
21
Risk management in supply chainArticle 9: Chopra and Sodhi, 2004. Managing risk and avoid supply chain breakdown, Sloan Management Review, 46(1), 2004
22
Case Case Reading
23
CaseCase Reading
24
CaseCase Reading
25 and 26
Class project presentation
27
Review of course material
Class project: This is a group project. The assignment involves critiquing a recently published (2010 onwards) article on supply chain management published in an academic journal. In other words, each group should present the findings of the authors, and the strengths and weaknesses of their work. Each group should talk to the faculty and seek his written permission before finalizing the article. The submitted report should be duly typed with the title of the article, journal name, year of publication, volume number, and issue no. mentioned on the cover page. The cover page should also contain the group number, and the names of all the group members. The main body of the paper should not be more than 4 pages (excluding the cover page and table of contents). The class presentation will be on the 19th and 20th sessions.

5. Evaluation

1. Two Quizzes : 30%
2. End term Exam : 40%
3. Project work presentation : 20%
4. Class attendance and participation : 10%
6. Academic Integrity

Utmost care is taken as to maintain class decorum, follow the exact evaluation norms, conduct fair examinations, fair and transparent evaluation of examination papers so as to maintain the highest academic integrity.

8. Any other remarks

1. Finish all your personal needs before coming to class.
2. Be in class on time, no latecomers will be entertained after the roll call.
3. Cell phones should remain switched off during the entire duration of the class.
4. No laptops are allowed inside the class unless instructed by the instructor.
5. No request will be entertained to change the class project, once finalized by the group.
6. Institute’s manual laid down policies will be followed regarding academic integrity.

Secretary: Mr. Bijay Kumar Rout
First floor, New Academic Block
Tel: 0674-6647899
Created By: Alora Kar on 10/17/2014 at 02:22 PM
Category: EmbA-14T-IV Doctype: Document

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