Through a business simulation spread across 2 Practice Rounds and 10 Live Rounds, each representing a financial year, the students would get an immersion of a multi-disciplinary, competitive, business decision making setting by taking on the roles of business leaders who take key decisions to set the direction of their respective organizations over a long period of time. The application ensures that the student is acquainted with real-life scenarios and therefore, learns to adopt an effective thought-process. It provides students an opportunity to participate in the process of analysing complex, ill-defined problems, requiring short, medium, and long term planning in a realistic environment.
2. Student Learning Outcomes · Understand the dynamics of operating in a competitive environment · Appreciate the importance of the annual business planning exercise carried out in organizations · Observe the objective of a holistic view and how it is drawn from a detailed analysis by preparing the Vision, Mission, and Objectives of their respective organizations along with subsequent annual business plans · Apply concepts learned in Economics, Finance, Production, Marketing, and HR to frame as well implement the Strategy of the organization and hence learn the inter-relations of the various business areas · Gauge the impact of their organization’s pricing decision, production planning decision, introducing new products or getting into new markets vis-à-vis the same decisions taken by other organizations · Understand how to read the financial statements of different companies so as to examine their own financial health as well as interpret various decisions taken by competitors · Learn to work in a team by dividing responsibilities of various functions with the members · Translate their outcomes in the form of writing a Letter to the Share-holders · Playing the role of business analysts to prepare a Market Outlook Report 3. Reference Text Books and Courseware
The course would be conducted through the Business Simulation application developed by Cesim Oy (www.cesim.com), a Finland based business simulation company.
4. Tentative Session Plan
The simulation would be conducted in the Computer Lab and each session would be of 2 hours duration.
Performance in Simulation (70%)
Created By: Alora Kar on 11/17/2018 at 09:24 AM Category: MBA(Exe.)2018-19 T-IV Doctype: Document