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BC-E10
(EPWP 2010-2011)

BUSINESS COMMUNICATION
(Course Instructor: Prof. Mallika Nawal)

COURSE OUTLINE


Text: Essentials of Business Communication
Mary Ellen Guffey
Thomson [South-Western]


Course Objective: According to Oxford English Dictionary, ‘to communicate is to exchange information. However, effective communication is much more than that. Communication is a game, with its own set of principles and well-defined rules. The principles to-be-covered in the course will help you become familiar with these rules and in time, become masters of the game. The key to success, however, rests in the knowledge that it is YOUR game and you’re the one in-charge.

Topical Outline
Session
Topic to be Covered
1st SessionIntroduction to Business Communication
2nd SessionOral & Written Communication – Diagnostics
3rd SessionPresentation Skills and Visual Aids
4th SessionCover Letters and Resumes
5th SessionAcing the Interview
6th SessionGroup Presentations
7th SessionReport Writing
8th SessionConversational Skills
9th SessionEmail and Telephone Etiquette
10th SessionMulticultural Communication and Etiquette

Evaluation: Oral/Written

1. Oral Impromptu
2. Group Presentation

1. Who Am I?
2. Letter Writing – Good News and Bad News
3. Report Submission
Created By: Bijoy Kar on 04/20/2010 at 02:42 PM
Category: EPWP Doctype: Document

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