SESSION | CONTENT / READING |
Module 1: Basics of International Business |
1 | Introduction: An overview of International Business |
2 | Understanding the key agent of IB - Multinational Enterprise
Reading: Chapter 2, Text 1 |
3 | International Trade to International Business
Reading: Chapter 6, Text 1  |
4 | International Product Life Cycle |
5 | Standardization Strategy
Case of Matshushita, |
6 | Modes of Entry and Networking
Swedish Cases,    |
Module 2: Successful Global Business Practices |
7 | Multinationals in India & Foreign Direct Investment
Case of BAT,  |
8 | Forms of Inorganic Growth
Case of Tata Corus,  |
9 | International Strategy in Technology and R&D
Reading: Global Technology Management, Chapter 10, Text 2 |
10 | International Strategies in Production & International Division of Labor Reading: Chapter 10, Text 1 |
11 | International Strategies in Human Resource: Comparison of Japanese, Chinese, American & European Practices
Reading: Chapter 12, Text 1 |
Module 3: India in the Global Context |
12 | Globalization Process in India: 1947 - 2004
Reading: Globalization Process in India: A Historical Perspective since Independence, 1947, Amar KJR Nayak, et al (2005), South Asian Journal of Management, Vol. 12, Issue 1, January-March 2005, (Refer to the above Journal in XIMB library ) |
13 | Language, Culture, and Tradition in Global Perspective
Country Presentations by Student Participants |
14 | Multinational Companies from the Emerging Economies.
Reading: Going Global, Lessons from Late Movers, Christosopher A. Barlett and Sumantra Ghosal, Harvard Business Review, March-April, 2000,  |
15 | Landscaping the Global Markets - China, S.E. Asia, & Africa
Readings:   |